Natural Order’s Marketing system captures data for analysis, including lifetime value and customer buying history. It makes this data readily accessible for report writers and decision support tools.

Major Components

• Catalogs, Catalog Items, Promotions
• Original and Last Sources
• Square-Inch Analysis
• Order Type (Web/Phone/E-Mail/etc.)
• Duplicate Name/Company detection plus merge/purge
• Company and Individual views of sales/returns/refunds
• Ranking (ABC) schemes and weekly sales ranking

Key Features

• Off-the-shelf relational database
• Directly accessible data (no export/import needed)
• Graphical Data Analysis tool
• Interfaces with Microsoft Office tools
• User-modifiable built-in reports
• Create Excel spreadsheets directly from data or reports